Southwest HVAC News
The Future of
Flat Rate Pricing Seminars for Service Business Owners
New Flat Rate, a leading provider of menu pricing for residential
home service companies, has announced the dates of its four new
business seminars for 2018, titled The Future of Flat Rate Pricing.
The first full-day seminar is scheduled for March 27 in Atlanta, and
the other three are planned to take place in Minneapolis, Minn. on
June 26; Dallas, Texas on Sept. 18; and Phoenix, Ariz. on Dec. 4,
"These business seminars will give an in-depth view of the
psychology of buying, how customers respond to menu-pricing and why
it works," said Rodney Koop, founder and CEO of The New Flat Rate.
"HVAC, plumbing, and electrical contractors are often at the mercy
of inconsistent pricing and reduced profitability. But they can
double and triple their sales if they take the guesswork out of
service pricing and make sure their price is right."
The Future of Flat Rate Pricing seminars are specifically for
plumbing, HVAC, and electrical business owners. Topics to be covered
in each seminar will include:
•An in-depth look
at the billable hour and how to make sure your pricing structure
•How showing a menu of options to customers lower customer
resistance and improve the opportunity for upselling.
•Ways to help contractors and
techs be successful at sales without forcing them to become a
•How techs can be techs—yet have
the tools to increase sales and make your business incredible
continues below ↓
"Most techs don't
want to be salespeople," Koop said. "But if you give techs an
easy tool to sell that removes the anxiety of price haggle,
negotiation and being pushy, then selling becomes easier,
business owners make more money and techs are happy."
The Future of Flat Rate Pricing seminars are free of charge and
will include breakfast, lunch, and a post-event reception that
incorporates a question and answer session with event speakers.
The first seminar on March 27 will take place at the Hilton
Garden Inn Atlanta Airport North, 3437 Bobby Brown Parkway,
Atlanta, Georgia 30344. Attendees will hear from industry
experts like TNFR founder and CEO Rodney Koop; TNFR vice
president of training and implementation, Matt Koop; TNFR
process development and advanced sales trainer, Leo Morales; and
TNFR pricing expert and fulfillment manager, Jessica Cox.
To register for The Future of Flat Rate Pricing seminars, call
706-259-8892 or visit
About The New Flat Rate
The New Flat Rate, Inc. pioneered the first menu pricing system
for in-home service providers which has doubled and tripled the
average service ticket for contractors across the United States
and Canada. Targeting HVAC, Plumbing, and Electrical Service and
Repair contractors, each market-specific edition is designed to
do the bundling and upselling for technicians by providing
hundreds of service, repair and equipment replacement "menus",
each with up to five straightforward options consumers can
choose. Voted No. 1 for two years in a row by Contracting
Business, The New Flat Rate develops processes to eliminate
objections and lower sales resistance for service technicians.
For more information, visit
https://thenewflatrate.com/ or call 706-259-8892.